Client: Sara Marouan (Moroccan Artist).
Genre: Moroccan Pop / Arabic Pop.
My Role: Lyric Video Designer / Motion Graphics Artist
I created the official lyric video for "Tle3ti 3efrit" (meaning "You Turned Out to be a Devil/Jerk") by Sara Marouan. This is a powerful, energetic track focusing on the theme of relationship betrayal and disappointment. The visual design needed to capture the song's intense emotional content and bold attitude, using striking color contrasts and sharp, dynamic motion to reinforce the message of calling out a dishonest partner.
Key Achievements:
Attitude & Energy: Developed a high-impact visual aesthetic that successfully translated the song's assertive tone and high-energy chorus into motion graphics.
Thematic Contrast: Used visual elements to highlight the central theme of betrayal ("You Turned Out to be a Devil"), ensuring the lyrics resonated strongly with the audience.
Market Relevance: Delivered a polished, professional lyric video designed to maximize engagement for a rising female artist in the highly competitive Moroccan and Arabic pop markets.
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