Client: Esther Eden (Pop/Indie Artist).

Genre: Pop / Indie Pop.

My Role: Lyric Video Designer / Motion Graphics Artist

I produced the official lyric video for "Is This Love" by Esther Eden, released through VEVO. This is an introspective and emotionally resonant track that explores the uncertainty and excitement of a new romantic feeling. The visual design focused on translating this querying, heartfelt emotion into a delicate and artistic motion graphic, using soft textures, evocative colors, and fluid motion to enhance the song's tender mood.

Key Achievements:

• Introspective Aesthetics: Designed a gentle and evocative visual style that matched the song's soft, questioning, and romantic themes.

• Emotional Nuance: Used subtle motion and color gradients to visually represent the internal thoughts and feelings conveyed by the lyrics.

• VEVO Production Quality: Delivered a broadcast-ready lyric video that met the high standards required for release on the VEVO platform, ensuring professional distribution and presentation.